JASON tips for winter-proofed hair

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Whilst we often think about how the colder weather affects our skin and change products accordingly, can you say the same about your hair? Hair can also be affected by the winter weather, we just don’t feel it like we do our skin. Read on to discover more.

Firstly, the low humidity in the cooler months can dry our hair out. The dryness in the air raises the cuticle, zapping out moisture and leaving hair looking and feeling dry, as well as brittle and prone to breakage. Extreme environmental elements can also contribute to this: moving between the cold outdoors into central-heated homes and offices dries hair out and can lead to the dreaded frizz. To minimise these extremes, it is best to don an extra layer and only resort to turning the heating on if you really have to. Using a humidifier can help keep moisture in the air (as well as your hair!).

What we eat plays an important part in our hair health too. As the temperature drops our diet may not always be as complete and balanced as in the summer months. Winter finds us craving carbs, stodge and comfort food over healthy salads and fruits. This can leave our hair looking dull and feeling lacklustre. For great hair, ensure you are eating a protein-rich diet. Biotin has been identified as an important ingredient for hair growth, and can be found in a variety of foods but only a few contain particularly rich sources of it, including raw egg yolk, liver & leafy green vegetables such as Swiss chard.

Other external factors which may affect your hair health include:

● pollution, which damages our hair just the same as it does our skin. If you live in the city, you might want to consider wearing a hat or scarf to protect hair from exposure.

● over-use of products, which over time can build up causing dullness and adding dead-weight to hair. When looking for products, look for natural and organic products formulated with botanicals and free from harsh chemicals that may strip your hair’s natural oils. If you are a daily hair washer, try to reduce the frequency of washes, start by going to every other day and see where you end up. The fact is, many of us wash our hair too frequently and this upsets the balance.

● over-styling, which can cause dryness and frizz. In the winter months particularly, try to limit use of heated styling devices and go for more natural looks - curls created with plaits and pins, natural waves and more up-dos.

Finally, make sure you are using the right hair care products for your hair type. New and improved reformulations with clinical testing from JASON mean that you can be sure that your hair is being given the best possible care. JASON is inviting you to see the results for yourself and join their JASON Hair Care Challenge. As an introductory offer, you can buy the shampoo and get the conditioner free till 15th November. You will also be automatically entered into a prize draw when you share your results with the opportunity to win a year’s supply of JASON hair care products. Click here to discover the new formulas and find the right products for your hair to get started on your #JASONHairChallenge !